Rural Arts Marketing

All of us who work in the arts are unified by a common goal, to connect an audience to the work. Effective marketing is a vital step to achieving that goal. The challenge is that we are all trying to market in a world where time, money and audience attention is all limited.

When you market art in a rural area, or for a rural audience, you face additional challenges when it comes to building and maintaining an audience. This webinar is designed to focus specifically on the unique issues and opportunities available for those who produce art in rural areas. The session will help you develop a marketing process that fits your artistic goals, makes the most of your resources and thrills your audience.

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ArtUps are free professional development opportunities presented by the Iowa Arts Council for Iowa’s artists, arts organizations and communities.